Social Media Analytics
We analyze online user generated conversation to collate user experience around the features of your product (Product Feedback).We understand social media platforms like Facebook, YouTube, Twitter to understand the levels of engagement, response time, quality of content and answer whether your communication is reaching the appropriate consumer profile (Channel Insights). We study the responses on your television advertising through the internet. This helps you understand the success of your last campaign and prepare better for the next one (Advertising Effectiveness). We also conduct a study to understand your brand perception through historical data (Brand Audit).