Max Life Insurance
Consumer Feedback on the Brand and its Offerings

Business Need: Monitor and respond to stakeholder conversations, thereby addressing and improving reputation

Our Solution:
  • Conceptualized a tracking process using a mix of technology and manual practices to ensure maximum coverage of conversations
  • Placed an effective response mechanism in place to ensure fastest response to stakeholders
  • Multiple Response levels were introduced to ensure pacified/satisfied stakeholders
  • Multiple layers of conversation analysis to help the brand gauge what’s working and what’s not
  • Strong recommendations on improving business practices to improve stakeholder satisfaction levels