Brand Perception Study
Understanding user sentiment and brand perception around funeral services.
Ang Chin Moh Funeral Directors
Understand your business inside-out to help you identify greater business opportunities.
WHAT WE DID
Using text and visual recognition tech, we were able to understand the brand perception around funeral services in Singapore. We also tracked and monitor over hundred thousands conversations across publicly available platforms to better understand the difficulties faced, both from customer and provider.
HOW DID IT HELP
With deeper insights to their target audience, competitors’ landscape and perception around funeral service, Ang Chin Moh Funeral Directors are in a better position to improve their customer service experience, and offerings.