SOLUTIONS
Competitive Analysis
SERVICE DESCRIPTION
Gaining reliable insights about your competitors in specific fields. helping you to adjust, refine and stay ahead of the competition
CLIENT NAME
Microsoft APAC
Microsoft APAC - Drizzlin
CAPABILITIES USED
Data Collection
Data Analysis
Data Visualisation
Offering Competitor Analysis Research
WHAT WE DID
We evaluated Competitors social media profiles to analyze the nature of content, level of engagement and target audience. We analyzed activities such as corporate partnerships with sports and found that action/enablement for sustainability was key across the industry.
/media/work/Microsoft2_2_HHscX0e.png - Drizzlin
/media/work/Microsoft2_2_HHscX0e.png - Drizzlin
HOW DID IT HELP
This helped stakeholders at Microsoft’s business devisions understand the major topics of discussion across the their audiences and helped them plan future communication strategy.