End-to-end digital campaign to promote SAT registration.
Build more strategic marketing campaigns by using existing data.
WHAT WE DID
Planned and executed a 360 digital media campaign to promote SAT registrations. Our strategy included PPC campaign on Google Discovery, Content Marketing on owned social channels, and collaborating with top educational platforms like Shiksha.
HOW DID IT HELP
Maximized College Board reach by more than 12M and was able to deliver SAT registrations at a low cost.